https://ruledd.com/home daily 1.0 2025-12-18 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1746733957687-0EH9V40BJWPULCSOUGQJ/unsplash-image-qQKv7r1BaRw.jpg Home https://ruledd.com/extra-measures-posts daily 0.75 2023-06-01 https://ruledd.com/extra-measures-posts/2023/6/6/the-garment-district-ruZlm monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685585529359-JA1H55GQ9TV6OMQQUIFB/CHS-15016.jpg Extra Measures Posts - The Garment District. - Make it stand out Women working at sewing machines in a Garment District factory in Los Angeles, 1928. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/03280849-a342-4389-aa0d-3e1a83fd6cf6/photo_1909_cohn_goldwater_building2.jpeg Extra Measures Posts - The Garment District. - Make it stand out Cohn-Goldwater Building, 525 East 12th Street, circa 1909. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685590784092-JWSTTLHJLM5KMUYBDZ0K/IMG_8506+%281%29.jpeg Extra Measures Posts - The Garment District. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685590844341-RCYRZJGSTA85ZFDPEGQZ/IMG_8382+%281%29.jpeg Extra Measures Posts - The Garment District. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685590821954-BTAO0B0KYNHCJMPJHVLO/IMG_8549.jpeg Extra Measures Posts - The Garment District. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685590891726-3LY52WZ6HWXK7U9UVE7C/IMG_8517+%281%29.jpg Extra Measures Posts - The Garment District. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/b1e0cdeb-acd8-478d-9999-b09b90d41a70/CHS-33227.jpg Extra Measures Posts - The Garment District. - Make it stand out Female workers assembling shirts at a Garment District factory in Los Angeles, 1940-1950. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/b4df4fb8-b849-4e57-a242-3f0157c878fd/photos_25674_medium.jpg Extra Measures Posts - The Garment District. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685585503596-7FI2U3TFCG35VX2A5B2P/CHS-40657.jpg Extra Measures Posts - The Garment District. A female garment worker, ca.1940 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685595782697-F3UTZIZ78KIQSDO8AVYM/CHS-15013.jpg Extra Measures Posts - The Garment District. Two women folding garments in a Los Angeles clothing factory, ca.1928 https://ruledd.com/extra-measures-posts/2023/6/6/what-is-2040 monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685591605959-JYDDQ6VD6T4RETN0TYP0/Screen+Shot+2023-05-31+at+11.53.18+PM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685591666953-Y1GOQCA27N5SKAOYSCUR/Screen+Shot+2023-05-31+at+11.54.21+PM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685591699893-50NSYXRRADA5NKU0PY2G/Screen+Shot+2023-05-31+at+11.54.54+PM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593754857-PC3LSK6NDHWC3T6NGDJX/Screen+Shot+2023-06-01+at+12.29.09+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593801786-CZJVZOW1LEC2DQSH0WOB/Screen+Shot+2023-06-01+at+12.29.56+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593837356-2MY40KSXXN0R3XGCC0CJ/Screen+Shot+2023-06-01+at+12.30.31+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593851446-FWUDXYSIZ8HVFVWU0ERZ/Screen+Shot+2023-06-01+at+12.30.46+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593872890-550O4R69JBGNNO4PDPSN/Screen+Shot+2023-06-01+at+12.31.07+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593919539-N6I3O16PUUNWRL4XS4A1/Screen+Shot+2023-06-01+at+12.31.54+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593936386-RG0BGEM7QF2Q35L5HLEO/Screen+Shot+2023-06-01+at+12.32.11+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593954022-SK01LDF5I0LPXZAV7K3W/Screen+Shot+2023-06-01+at+12.32.28+AM.png Extra Measures Posts - What is 2040? https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1685593966255-M5MM8I91JE8UZFEFLCQR/Screen+Shot+2023-06-01+at+12.32.40+AM.png Extra Measures Posts - What is 2040? https://ruledd.com/extra-measures-posts/2023/4/25/student-designers-the-future-of-fashion monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1682375661626-1ZBAT6NVY2E874KUMUE4/Screen+Shot+2023-04-24+at+6.34.16+PM.png Extra Measures Posts - Student Designers: The Future of Fashion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/caf1c693-02f1-4881-b613-7406fdd02f01/Screen+Shot+2023-05-15+at+5.01.37+PM.png Extra Measures Posts - Student Designers: The Future of Fashion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/3abc82de-3032-42bc-aae0-c8835934d5d3/Screen+Shot+2023-05-08+at+2.18.54+PM.png Extra Measures Posts - Student Designers: The Future of Fashion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567412094-24S8P0P645R4DTNAC6Z0/1.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567412115-FN268P8NAJ0NIX0R0VTK/2.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567413722-K1KOKJIIRWE7ABGO33FJ/3.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567413842-2H1NJQHKBYXW539712CI/4.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567415433-BWN0GI4L9NF38E3W5FIL/5.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567415565-QEIJAO9NUITZVK8FHPPD/6.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567417465-G5EURV5VFCR6GYIE7YAZ/7.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567417297-UGA2SVWFOKX8060H90Z8/11.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567418703-8MV1O8VGQR6MN2T62E77/9.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567419128-KZK1PMLX8OI3OIDUWRRI/10.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683567768040-J62954CD31I95W6BRIV3/studentsbios.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566502340-REGALOAVMNT9PZNQLQFD/7.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566488376-SGRMER1NUCDWRCFJ4R82/1.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566488574-3BLE95GLHOPXMIO0QZR9/2.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566490110-LO1J1KLIOUCDAY2EKDJR/9.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566500982-FH6WTS8R9SUZUX8MXCAV/6.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1684184952220-BPWHMDQZ0B7MFCI3H2GP/Screen+Shot+2023-05-15+at+5.08.57+PM.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566500850-95OJYT2W1E68HJRU5NS9/5.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683566489548-EDCNVNXOIHAEDXOHQSQY/8.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1682375734220-9YBIYE4M8R8KGLIHTEZV/Screen+Shot+2023-04-24+at+6.35.29+PM.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1684184053094-67TIAE7TKRI3I5UN0910/Screen+Shot+2023-05-15+at+4.54.07+PM.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1682375614294-PMOPV3AUUNNJOG0YHFOK/Screen+Shot+2023-04-24+at+6.33.22+PM.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683568104190-VFOE2JDVSOPEC89YOKL1/10.png Extra Measures Posts - Student Designers: The Future of Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1683570102799-OVSFGOJ3G8Y6VJA2WOLD/11.png Extra Measures Posts - Student Designers: The Future of Fashion https://ruledd.com/extra-measures-posts/2023/02/21/a-brief-history-of-ready-to-wear-fashion-part-4-fast-fashion monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998523520-UX10JJ2EJ7BHT3IB9NJY/1.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998525224-9KJQ5EIZ45U1O7YFP1C1/6.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998525070-WCVFHUPPZP36NA7DQU7W/5.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998523487-2H0ARZO144FBT4TBFORM/2.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998524354-43ZKO5P3LN6Y4ODEWXMG/4.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1676998524276-32IYU9DL67UCCTJGVCC7/3.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/21940b2d-8d64-4ad3-b039-08a794110978/2988795145_a42fd0e19a_o-1600x1140.jpeg Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion - Make it stand out Nesa Rubbish Dump Clothes Drying https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/63e1124d-0935-4ad6-b324-763511fc1419/Screen+Shot+2023-02-20+at+7.47.44+PM.png Extra Measures Posts - A Brief History of Ready to Wear / Part 4: Fast Fashion - Make it stand out Staying informed on policy changes and developments in industry standards is a key part of our sustainability mission. https://ruledd.com/extra-measures-posts/2023/1/2/community-meet-the-makers monthly 0.5 2023-04-24 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/5b5c41c3-8e45-4551-8e40-e28a6eb1f933/1.png Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671643347689-5S6N8HHZG4WLOAX5MPS0/IMG_8488.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671643346459-IQYOCENZ2LCK4LXNI2B6/IMG_8485.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671643346456-2YG6C4D7D7QKS5JYS51D/IMG_8480.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/572d454e-a70d-4e2a-926e-40bfc996e940/IMG_8521.jpg Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1b108874-147c-4c16-bb95-0ef4c96cf089/3.png Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/a9be603e-2499-47fb-9c80-480ec5e62f9f/4.png Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671658670767-D6XE3WP1J07CMTAW5KGV/IMG_8534.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671658670602-IN5FKMNEECAHTVWLEWQX/IMG_8502.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/4dd06b94-aca1-4e3b-bc31-c759d58f3d59/Ramon+Hernandez%2C+Sample+Maker+Length+of+Relationship+-+4+years+Origin+of+Relationship+-+Introduced+by+a+Santa+Monica+based+designer%21+Size+of+Team+-+Ramon+personally+does+our+samples%2C+but+works+with+a+small+team+of+5-.png Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671645435615-D0MPZCHRMTX9Y52MXYNC/IMG_8478.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671645433787-POMEHEBHH9R5BWUH7EWS/IMG_8428.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/2f95915a-58cd-4d50-914b-438c0125bad8/2.png Extra Measures Posts - Community: Meet Our Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671645551489-ATGIBHGWWP1EVOI71IR3/IMG_8402.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671645551395-D36OFYXOYU1EUWXCJVRL/IMG_8388.jpg Extra Measures Posts - Community: Meet Our Makers https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1671645553201-4XOCOMB7KNQKCABYZLSL/IMG_8412.jpg Extra Measures Posts - Community: Meet Our Makers https://ruledd.com/extra-measures-posts/2022/11/16/a-brief-history-of-ready-to-wear-fashion-part-3-sizing monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1668636132796-2LH7VSTAO0T1HIMPHX67/default.jpeg Extra Measures Posts - A Brief History of Ready to Wear / Part 3: Sizing - 1895 You can see the difference between these two styles from 1895 and 1913, the cinched waist and corseted fit was traded for a more relaxed and cylindrical style. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1668634059972-PBVXAQ0BXO28I5FZKUUH/Screen+Shot+2022-11-16+at+4.27.33+PM.png Extra Measures Posts - A Brief History of Ready to Wear / Part 3: Sizing - 1913 You can see the difference between these two styles from 1895 and 1913, the cinched waist and corseted fit was traded for a more relaxed and cylindrical style. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1668638244768-Q4THW34MUQEWVE453AIT/p15324coll12_11032_medium.jpg Extra Measures Posts - A Brief History of Ready to Wear / Part 3: Sizing - 1939 This evolution continued through out the early half of the 20th century, leading to the more recognizable silhouettes of the 1930s when standardized sizing began to be explored. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/6586e795-40bd-4f36-8494-ff937ac658da/I81A8441.jpg Extra Measures Posts - A Brief History of Ready to Wear / Part 3: Sizing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/342d4f3a-ebcc-4e07-8670-428fd7e3b369/Screen+Shot+2022-11-16+at+5.24.25+PM.png Extra Measures Posts - A Brief History of Ready to Wear / Part 3: Sizing At Rule DD, we encourage our clients to create sizing that is most compatible with their audience. Poppy Row and Reprise Activewear worked together to explore size inclusivity across their brands in an award-winning collaboration. https://ruledd.com/extra-measures-posts/2022/11/1/la-planchada-a-custom-costume-project monthly 0.5 2023-11-02 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/c9b23d77-0f51-4357-a2fb-3df3baf4bbaf/Screen+Shot+2022-11-01+at+11.51.36+AM.png Extra Measures Posts - La Planchada: A Custom Costume Project. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/fa75a124-c9de-4ab5-a8ad-c5775e652dd8/Screen+Shot+2022-11-01+at+11.30.24+AM.png Extra Measures Posts - La Planchada: A Custom Costume Project. - Make it stand out Special FX Make-Up Artist Brittany Fontane and La Planchada (Kerstin Porter). Photo by Zach Harrison. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/649d153c-f128-4172-8285-73981678cc2b/Screen+Shot+2022-11-01+at+11.41.16+AM.png Extra Measures Posts - La Planchada: A Custom Costume Project. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/ebd7cd6c-792d-42b8-8e7e-66adb0fcd82b/Screen+Shot+2022-11-01+at+11.36.18+AM.png Extra Measures Posts - La Planchada: A Custom Costume Project. - Make it stand out Actor Joey Stotts and La Planchada. Photo by Zach Harrison. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/1e4b713d-4a83-4bc8-a673-d00cb5dca35c/Screen+Shot+2022-11-01+at+11.49.38+AM.png Extra Measures Posts - La Planchada: A Custom Costume Project. - Distress Tests & Dye Work The dress was distressed using tea, coffee, grease, and cocoa powder over several days to make it appear like it had been lying in the desert for over 30 years. https://ruledd.com/extra-measures-posts/2022/8/21/a-brief-history-of-ready-to-wear-fashion-part-2-shopping monthly 0.5 2022-11-16 https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/6a066318-a864-4fa8-8a5c-7f06c322740e/Screen+Shot+2022-08-21+at+1.17.59+PM.png Extra Measures Posts - A Brief History of Ready to Wear / Part 2: Shopping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bb4515a3560c364c1a482cf/a723ba3c-1e94-458f-ab36-a07129bc989f/mall.jpg Extra Measures Posts - 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